Visual Merchandising
Nikos Kyriazis - Retail Visuals | Artist - Athens Attica
Visual Merchandising is one of the main services offered by Nikos Kyriazis, based in Athens, Attica. With many years of experience in the fashion and retail business, he designs and develops visual
displays in stores to promote products and facilitate sales, while he also uses numerous strategies to present, arrange, and display products strategically to reflect a brand & identity.
He has also worked as a Visual Merchandising Manager and trainer, teaching the right methods of how to design the image and layout of a store, including all the corresponding exterior and interior
elements that define it such us: lighting, atmosphere, themes, materials and furniture.
Through visual merchandising, he contributes to enhancing the store & image, improving the customer shopping experience and increasing sales. He has collaborated with leading fashion companies in Greece, such as Shop & Trade, Staff Jeans, Lakis Gavalas and ERA Department Stores in Cyprus, creating unique interior environments that stand out for their creativity and detail.
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